Archive for the ‘Client News’ Category

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Highlight to promote British craft company TOFT

Friday, August 21st, 2015

Highlight has been appointed as the PR agency for the luxury yarn brand, TOFT – a modern British craft company based in rural Warwickshire, selling superior quality alpaca and wool yarns, plus kits to make.

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BEcause unveils new brand love identity

Monday, August 17th, 2015

Brand experience agency BEcause has unveiled a new brand identity and website, and made two senior strategic appointments, as it puts ‘Brand Love’ at the heart of its proposition.

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BEcause launch roadshow for Mini Cravings

Monday, August 10th, 2015

The Laughing Cow, the popular cheese brand from Bel UK, is introducing its tasty new Mini Cravings range through a nationwide roadshow delivered by brand experience agency BEcause.

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Highlight’s director cycles to Holland

Monday, July 13th, 2015

Highlight PR’s director Alison Vellacott, joined 42 international licensing colleagues last week on the Miffy and Friends Charity Cycle Challenge from London to Utrecht, arriving in time for the Grand Depart of the 2015 Tour de France.

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British Gas stages Energy Performance Roadshow

Friday, July 3rd, 2015

British Gas is staging a series of dance-themed events in shopping centres across the UK, with schoolchildren competing to win a share of almost £1m of Energy Makeovers for their schools. The roadshow is organised by brand experience agency BEcause.

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Boursin indulges in virtual reality experience

Monday, June 29th, 2015

Boursin, the indulgent French cheese brand owned by Bel UK, has launched a new virtual reality roadshow through BEcause to give consumers a more sensory experience of its products.

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New college for active learners opens in Newport

Wednesday, June 24th, 2015

A new college for 16-19 year olds focused on active learning and character education was officially launched at Raglan Barracks in Newport on Tuesday 23rd June, with help from MPCT students from Cardiff, Bridgend and Rhymney colleges.

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Grant Associates receives Earth Champion Award

Wednesday, June 24th, 2015

Landscape architect Grant Associates has received an award from the Earth Champions Foundation for its contribution to protecting the planet’s environment.

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Miffy gets make-over at 60

Sunday, June 21st, 2015

Dick Bruna’s classic storybook character, Miffy, celebrated her 60th birthday yesterday with a make-over guaranteed to ensure the bunny’s popularity endures for future generations.

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The Macallan host immersive brand experience event

Wednesday, June 3rd, 2015

Malt scotch whisky brand The Macallan unlocked the doors to its temporary London lair for a fully immersive brand event last night. Experiential marketing agency BEcause was tasked with creating a memorable and magical brand event at the illustrious Two Temple Place, London.

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