Metrostar hires Highlight for Dear Zoo PR

Metrostar hires Highlight for Dear Zoo PR

24th February 2012Our News

Highlight PR has been appointed by licensing agent Metrostar to promote a new range of Dear Zoo licensed products to coincide with the 30th Anniversary of the classic picture book.

The marketing role of creative awards

The marketing role of creative awards

10th March 2011Our Views, PR

Creative awards in the marketing industry are a bit like marmite – you either love them or hate them. For all the time, money and effort they take, are they really worth it?

Anniversary PR for classic character

Anniversary PR for classic character

15th September 2010Client News

It’s been an action-packed year so far for Miffy, as this classic children’s character celebrates her 55th anniversary throughout 2010. As we enter the final quarter with Christmas on the horizon, we look back at some of the highlights.