LICENSING PR & SOCIAL MEDIA

At Highlight, we love clients with a bit of character.

We’re experts in promoting licensed characters, from building awareness across entertainment platforms to driving product sales.

We develop tone of voice, build fan bases, drive tune-in, launch products, create PR stunts, drive influencer engagement and manage roadshows.

We use blogs, e-marketing and PPC to boost web traffic and grow fan clubs.

Ultimately, we help you engage with parents, kids and grandparents via fun, informative campaigns that bring characters to life and deliver commercial success.

SOME OF OUR WORK

PR & influencer campaign to drive tune-in

PR & influencer campaign to drive tune-in

Driving tune-in for kids’ TV show

Driving tune-in for kids’ TV show

Promoting a live kids’ show

Promoting a live kids’ show

OUR SERVICES