Belfast-based animation studio - Paper Owl Films - produces kids’ content with purpose. Off the back of its award-winning CBeebies series ‘Pablo’, the company wanted to grow its industry profile whilst developing a pipeline of exciting new projects.
Build Paper Owl Films' reputation within the global kids’ IP space
Promote the company's purpose-driven ethos around key industry issues
Showcase new projects to attract investment and broadcasters
Leverage the success of ‘Pablo’ to develop its licensing potential
Targeting global kids’ content and licensing press, our B2B PR activity spans news, features, thought leadership, company profiles, speaker opportunities, awards, employer branding plus LinkedIn content.
We also advise on licensing development, and support Pablo licensees with consumer PR and influencer outreach.
445k reach across trade media in 12 months
5 thought leadership features in key titles e.g. C21, Kidscreen
LinkedIN: 33.4k impressions, 570 new followers, 1k click-throughs
'Pablo' books featured in The Guardian and The Independent