Since 1970, Earth Day has served as a vivid reminder of the need to protect global ecosystems and biodiversity. Each year, on the 22nd April, it marks a time to consider the small actions we can all take to play our part. As families become increasingly eco-conscious, there’s growing demand for brands to create toys … Read More
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Move over Cadbury’s: toys are the new Easter eggs!
When it comes to Easter, lots of people now look for non-chocolate gifts to offer their loved ones. We take a look at what kinds of toys are being bought and why.
Why Toy Marketing and PR isn’t just for Christmas
H1 might seem like the quiet before the storm in the toy world, but it’s a crucial time for toy brands to build authentic connections, collaborate with influencers, and tap into new shopper opportunities. Engaging early leads to better customer retention and higher sales later in the year. Here’s why H1 should be your toy … Read More