CASE STUDY: Little Live Pets My Puppy’s Home My Puppy’s Home Welcome Home ‘Pawties’ Dreams came true for dog lovers in the Highlight office with the launch of My Puppy’s Home toy from Little Live Pets. We worked like dogs with a bone to organize welcome home ‘puppy pawtie’ experiences for family influencers e.g. Dan … Read More
CASE STUDY: Melissa & Doug Barber Set Launch Barber Set playset launch We strategically launched Melissa & Doug’s Barber Shop Playset in two phases. In the first phase, we created engaging content with ex-Love Islander Nathan Massey and his son Freddie, set in their local barbershop, shared collaboratively with Smyths Toys. In the campaign’s second … Read More
CASE STUDY: Melissa & Doug Sticker WOW! Launch Sticker WOW! Event & Demo Days We went sticker crazy when we launched Melissa & Doug’s new arts and craft range Sticker Wow! at Toymaster stores across the UK. We created an immersive branded space in London during October half term, bringing together influencers and their kids … Read More